Polycom Inc Visualizing Culture Case Study Solution

Home >> Ivey >> Polycom Inc Visualizing Culture

Polycom Inc Visualizing Culture Case Analysis

In 1959, Rocky, during his trip to the United States explored more opportunities in the United States of America as compared to Japan. After investing a period of three years, he had better analysis of the restaurant market of the United States.

In 1963, Rocky opened his first system to make an effort to use what he had actually found out in the West Side with his initial savings of about $10,000 borrowed $20,000. This was repaid within a duration of six months. In 1964, opening a modest system with 40-seat in the midtown Manhattan, Polycom Inc Visualizing Culture Case Study Analysis grew to fifteen systems chain through the country and a net worth of about $12 Million.

By 1972, it was actually a steakhouse with variation through the method food was prepared in front of clients particularly by the Japnense chefs and the decor of the system was realistically detailed like the Japanese country. Amongst fifteen units of Polycom Inc Visualizing Culture Case Study Solution, 9 of them were at company-owned locations and five were franchised.

Problem Statement:

Polycom Inc Visualizing Culture Case Study Help had actually been rather various and is hard to intimate, but the thing it lacked involved the high cost of the products which was due to the use of materials from the Home of Japan and the involvement of complete personnel of native Japanese in the shop. Likewise, the service were lengthy hence lack fast service responses with a very long time of queuing.

Operations in the organizational success:

Dining space:

Normally, the typical restaurant needs 30 percent of the total space of the dining establishment as your house back. While, Polycom Inc Visualizing Culture Case Study Solution included just 22 percent of the overall system space as the house back that includes office, dressing spaces of staff members, dry and refrigerated storage and locations of preparation. This was a significant increase in the flooring location proportion dedicated to dining area to be productive.

Hibachi table arrangement:

The removal of conventional kitchen area need with the arrangement of hibachi style offered Polycom Inc Visualizing Culture Case Study Solution an unusual mindful service amount and kept the cost of labor at the gross sales of about 10 to 12 percent. This relied if the system was at full volume.

Reduction in menu:

Through decrease in the menu to just three basic entrées of Middle America which included Shrimp, Chicken and Steak. There had been substantial storage of food and practically no food waste. This had cut the expenses of food by 30 to 35 percent of the sales of food depending on the meat rate.

Historical Authenticity:

The decorative lights, artifacts, beams, ceilings and walls of Polycom Inc Visualizing Culture Case Study Analysis were all from Japan. The product of structure was collected from old houses which were dismantled in a cautious way and delivered in pieces to the U.S. where reassembling was done by among his dad's two teams of carpenters of Japan.

Site Selection:

Due to the lunch break company importance, one fundamental concept of Polycom Inc Visualizing Culture Case Study Help was its choice of website i.e. high traffic. Rent was usually at 5 to 7 percent of sales for the location of about 5000-- 6000 square foot for the area of flooring. Many of the systems of Polycom Inc Visualizing Culture Case Study Analysis were found in the business districts with an easy access to the locations of residency.

Advertising Policy:

Among the essential factor in the success of Polycom Inc Visualizing Culture Case Study Help was its substantial investment in public relations and creative advertising. The financial investment of company of about 8 to 10 percent of its gross sales in order to be approachable to public. Polycom Inc Visualizing Culture Case Study Help utilized totally various method for advertisement. As they had visual items to offer. It used impressive visuals in its ad. The complimentary copy was contemporary however often off-the-wall. This was on the basis of marketing research to be familiar with their potential clients.

Training:

The chefs of Polycom Inc Visualizing Culture Case Study Help were an excellent crucial to its success as all the chefs were extremely trained. All the chefs were certified, native Japanese speakers, single and young significance that they had actually completed their official apprenticeship of three-years. They were then provided with a course of 3 to 6 months in duration in the English language about the good manners of American design and the Polycom Inc Visualizing Culture Case Study Solution cooking design which was primarily showmanship in Japan.

The chefs were taken to the U.S. under the arrangement of a trade treaty. Training chefs was an ongoing procedure in the United States. There was a travelling chef accountable for periodical inspection of each system and associated with the new units opening. The chefs were not usually worried about resignation of their task due to the reason that included the possibility to rise in the Polycom Inc Visualizing Culture Case Study Solution operation of America in contrast to the rigid hierarchy on the basis of education, age and class they might experience in Japan.Similarly, other element consisted of the Polycom Inc Visualizing Culture Case Study Solution's paternal mindset which took forward all the employees.

As a result, personnel turnover in the United States was rather low, however, numerous eventually gone back to Japan. For complete gratitude of success of Polycom Inc Visualizing Culture Case Study Help, the uncommon mix of paternalism of Japan in the setting of America had valued.

Imitation:

The restaurants of Polycom Inc Visualizing Culture Case Study Help adopted precise and distinct methods during the choice of sites and chefs training which assisted the organization in minimizing the average time of supper turnover and the distinct mix of paternalism of Japan in the setting of United States of America which made it tough for other organizations to intimate.

Winning Strategy:

Effective Training:

Polycom Inc Visualizing Culture Case Study Help invested heavily on the programs of training for the chefs:

• Training of official apprenticeship for a period of 3 years with certification in the cooking style of Polycom Inc Visualizing Culture Case Study Solution.
• 3 to 6 months course as for the American manners teaching and training in English language.
• Usage of training program as a constant procedure to be followed.

Employee Satisfaction:

Fulfillment of workers as the environment for assistance offered for every worker:
• Fulfillment of staff members increases growth chances of efficiencies of both staff members and organization.
• Paternal mindset-- functioned as the secret to the bonding on basis of culture with effective management.
• Supplying workers with good-looking earnings and rewards such as plans of benefit.
• Supplying employees with intangible advantages like security of job and employees' well-being.
• Pride of staff members works as the crucial factor in the motivation of staff members.

Effective and Aggressive Marketing:

Investment of Polycom Inc Visualizing Culture Case Study Analysis at considerable level in the upkeep of public relations and advancement of advertisement:

• Financial investment of about 8 to 10 percent in advertising from the gross sales.
• Organization lead in terms of its uncommon method of advertising.
• Ad was extraordinary, contemporary, off the wall visuals in the ad.
• Polycom Inc Visualizing Culture Case Study Help substantially kept its policy word of mouth in a constant manner.

Customer Satisfaction:

Research study of market to evaluate the prospective consumers and their expectancy:

• Quality of food drive the clients' fulfillment the most i.e. usage of food of prime grade.
• The essential motorists functioned as the factors of customers' complete satisfaction was mainly environment and service.

Problem Analysis:

Franchise

• Investors of business were not experienced in regard to grow the restaurant service.
• Absence of awareness about the culture of Japan and cooking style of Polycom Inc Visualizing Culture Case Study Analysis.
Financiers lack control in terms of management of operations.

Expansion

• Funds-- unwillingness to get loans from institutions of finance such as banks.
• Organization faced insufficiency in the additional experienced staff.
Performance is considered great but is limited with schedule of just two carpenters.

Operation

• Solutions of the company were lengthy as there were no options of fast service.
• The cost of advertisement was rather high and specific focus of organization towards food.
• The services variation was limited to the primary United States food market.
• The menu of the company does not have variety of food as the menu was restricted.

Improvements:

Expansion

• For the expansion of organisation, there is a requirement to check out potential areas such as suburban area areas.
• Joint endeavors are thought about more liable in contrast to franchise such as with the chain of worldwide hotel.
• Polycom Inc Visualizing Culture Case Study Help can considerably take funds from the institutions of finance as capital was not a matter of issue.
• Growth of organisation in the global market like market of South East Asia with anattention of middle to upper class division.

Advancement of brands with differing value proposition like Polycom Inc Visualizing Culture Case Study Analysis signature, Polycom Inc Visualizing Culture Case Study Analysis and Polycom Inc Visualizing Culture Case Study Solution Oriental Express.

Cost

• Through the expansion of company in the suburban area areas, there will be decrease in the website cost.
• Cutting down of extra expense of advertisement.
• Use of local material in the development of building to give it a shape of architecture of Japan.
• Usage of in your area available manpower for the work of carpentry.
• Purchase of decoration material wholesale total up to get more reduced rates of the products.
Building of workshops in third world countries such as Indonesia or Thailand for production of decor craft of Japan as brand-new business line.

Operation

• Present operations with fast services in order to cater the division of youths.
• Polycom Inc Visualizing Culture Case Study Analysis can take up add-on service in order to offer conventional stuff of Japan in a devoted dining establishment locations.
• Bring variation in the menu such as addition of sushi-on-the-go, udon, robatayaki.
• Introduction of attractive plans for old people and females.
• Intro of complimentary card of membership to offer plan of special deal to its loyal customers.
Building of regional center for training particularly to train local personnel.




Executive Summary Swot Analysis Vrio Analysis Pestel Analysis
Porters Analysis Recommendations